Simmons–rap impresario and founder of Def Jam Records, Phat Farm, and the Hip-Hop Summit, and with Morrow coauthor of Do You!–explores what it means to be truly rich and fulfilled through two tenets. The twin paths to enlightenment, according to Simmons, are, first, remaining fully conscious and connected to the world, and second, believing that the universe will then reward and flood you with gifts and opportunity–the second precept drawing heavily from the laws of attraction found in such books as The Secret. While these lofty ambitions may seem too fanciful, the steps are sensible and actionable. He encourages readers to re-evaluate what being prosperous means to them and incorporate giving back. Simmons urges readers to move to self-acceptance, live without regrets, and move past worry. With personal stories, he offers insight into his personal striving for peace and prosperity, and offers those willing to put in the effort an opportunity to achieve that same abundance.

Russell Simmons knows firsthand that wealth is rooted in much more than the stock market. True wealth has more to do with what’s in your heart than what’s in your wallet. Using this knowledge, Simmons became one of America’s shrewdest entrepreneurs, achieving a level of success that most investors only dream about. No matter how much material gain he accumulated, he never stopped lending a hand to those less fortunate. In Rich Inside and Out, Simmons uses his rare blend of spiritual savvy and street-smart wisdom to offer a new definition of wealth-and share timeless principles for developing an unshakable sense of self that can weather any financial storm. As Simmons says, “Happy can make you money, but money can’t make you happy.”

In straight-talking inspiring chapters, Simmons provides unforgettable true stories from his own road to riches, delving into the principles and practices that have kept him energized and focused. Whether we’re in the boardroom or on a yoga mat, Simmons says, we have to be able to listen to our inner voices. Finding our unique potential, we can make the right moves, ruled not by money but by the joy of conscientious living and giving. With these philosophies and more, Simmons brings us a stimulus package of consciousness that will never run dry, backed by the power of the higher self.

DELUX Magazine
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