With Carmelo Anthony and Spike Lee holding court in NYC, Jordan is in a New York State of Mind. The Melo M8 launch took the city by storm in October and now the brand is releasing New York-inspired colorways of the Jordan Spiz’ike this Saturday to continue the celebration. To show love to the city that gave birth to MJ, Melo and Spike, Jordan Brand is giving fans a chance to win a signed commemorative box set of Jordan Melo M8s and Jordan Spiz’ikes on Friday and Saturday. Eight packs are being strategically placed throughout the city in spots that are iconic to Melo and Spike. In order to win, consumers will need to follow @jumpman23, with clues to each location starting tomorrow. Simply be the first person to locate the Jordan street team at each tweeted clue to win. The whole event will encompass eight different locations and eight different winners. In addition, Spike Lee will be making an appearance at Footaction (34th and 7th) on Saturday, November 5. Lee will be on hand to discuss his history with Jordan Brand and the inspiration behind the Jordan Spiz’ike.

 

DELUX Magazine
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